Dave & Fionnuala on iRadio in the Afternoon

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The Baader-Meinhof Phenomenon - you might not know it but you've more than likely experienced it!

On this episode of Tell Me How Tell Me Why, we hear from Anina Rich, Professor of Cognitive Science at Macquarie University in Sydney, Australia. She explains the Baader-Meinhof Phenomenon, aka Frequency Illusion/Bias.